Voice of the American Fan

An in-depth report by Lancaster Research, Voice of the American Fan observes fans, their behavior, and their loyalty to the sports they follow.

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Enhance your marketing game plan.

The Voice of the American Fan report and toolkits will equip you with key insights on American sport fans.

Report + 1-Year Subscription

Not only will you get the Voice of the American Fan report, but you will also get the summer publication and a years' worth of email insights from Lancaster Research. You also get a PowerPoint Kit that includes graphs and stats to use in your own presentations.

Buy Now, $399/Year

Voice of the American Fan Report

Filled with key insights regarding fans' habits, this 48-page report has everything you need to understand your sport fans more deeply.

Buy Now, $149